What is SaaS Copywriting?SaaS is a really competitive market…but if you’re reading this, you already know that.Oct 18Oct 18
Plagiarism by any other (AI-generated) name is still plagiarismI rage-quit a webinar a few weeks ago.Sep 29Sep 29
7 Ways To Give Your Content PersonalityEvery marketer knows how important content is to their strategy.May 23May 23
Stop caring about old people in supermarkets! (AKA: Why it’s fine to offend people)When we were kids, me and my sister had this weird unspoken agreement with my parents about swearing.Apr 1Apr 1
“It’s not about you” is TERRIBLE marketing advice!I see this advice thrown around a lot. That the things you write should be about your customer, not you.Feb 9Feb 9
Your customers want personality, not ‘professional’The voice in the back of my headMay 15, 20211May 15, 20211
